Not even this guy could help McCourt sell tickets
Well, well, well. Look who needs a little help in their Ad Department. What’s wrong Frank? People aren’t lining up all the way to I-5 to give you money for your stupid parking lot and $7 beers? What a shock. What’s gross is all the emails, texts and phone calls I’ve had regarding the Dodgers the last few weeks have all been tabloid-style divorce talk instead of on field performance. Yeah, sure this is an embarrassment for us fans and for MLB—who wants one of the signature franchises run by a couple of boobs who can’t keep their private lives private? Bottom line is this is good for the club…after we get through these sordid tales and petty bickering about who owns what and what should be divided hopefully we get the judge to say SELL IT ALL and Mark Cuban and his billions can ride in to the rescue. The McCourts had already begun to do some serious damage to the Dodger brand and we’re lucky that this divorce is shedding some light on all the dirty details.
We don’t deserve an owner who says one thing and then does another—if it takes $100M to win this division then spend $100M. This isn’t the Pirates, this isn’t the Marlins. This is the gal dammed Los Angeles Dodgers. Let’s make this right. Oh, but anyway, dust off your resumes, Frank needs help getting people through the turnstiles. Job description below, good luck on your interview-
Sales & Marketing: Consumer Promotions
MANAGER OF ADVERTISING & PROMOTIONS – Los Angeles Dodgers LLC (Los Angeles, CA)
Department: Marketing
Status: Full time
Reports to: Senior Director, Marketing
Posting Date: August 31, 2010
Deadline: September 10, 2010
General Purpose:
Develops and directs all Dodgers advertising and promotional programs for Dodger revenue and branding initiatives.
Essential Duties and Responsibilities: include the following. Other duties may be assigned.
Media / Advertising
• Plan, negotiate and execute General Market and Spanish Media partners including Radio, Television, Out of Home – Traditional & Non Traditional, Print, Online and Community events.
• Develop fully integrated advertising and promotional strategies with media partners and corporate sales team.
• Develop, in association with the Dodgers PR Department, Multi Cultural marketing strategies to communicate to the diverse fan base; primarily the Hispanic community, as well as the Asian Communities.
